Electromobility is at a crossroads. The next few years we will see new products on the market from many different car manufacturers and various business models will be tested.

The COMPETT project investigates the conditions for successful implementation of electromobility in European cities.The partners in the project belong to countries with very different approaches. This is a good position, from where COMPETT can investigate and communicate the mechanisms of fuelling the electric vehicle market in Europe and the impact it will have on society.

Austria with its model regions for electromobility represents a structured approach, where national support programs are channeled to local regions, combined with a national exemption from VAT- making the price of the vehicles more competitive. The Austrian Energy Agency plays a central role in the work of the model-regions and is well positioned to bring the Austrian approach into the project.

In Denmark there are two private operators who works with different business models for electric vehicles deployment. One operator will cover Denmark with a limited number of battery switch stations.The other operator sets up a number of fast charging stations thereby making longer distance driving possible. Both operators also establish a network of normal charging stations. Both business models are based on a subscription service where it is possible to subscribe to the whole or part of the service.

The Danish Road Directorate use national travel surveys in an effort to look at the electromobility potential in Denmark, but will primary focus on the noise advantage of electric vehicles in the project.

In Norway the electric vehicles are exempted from the high registration taxes on regular cars as well as VAT. Electric vehicles are allowed to drive in the bus lanes, are exempted from road tolls and are offered free parking in many places.

The government and local authorities supports the development of public charging stations. Most cars are sold to private owners contrary to most other countries in Europe. In many ways Norway is the first market in Europe, where the electric vehicles are competitive. The Institute of Transport Economics is well positioned to analyze the potential for electromobility in Norway by use of travel surveys, market analysis and economic assessment methods.